Author views about business and lifestyle

🇬🇷 TV ADS: Ρεσιτάλ Ελληνικής διαφήμισης

🇬🇷 Διαφήμιση: “Ταξίδι” εφήμερο ή διαχρονικό; Δύο τηλεοπτικά spot συζητιούνται έντονα το τελευταίο διάστημα… Τόσο διαφορετικά κι εκ διαμέτρου αντίθετα, όπου το μόνο κοινό τους είναι η χρονική περίοδος προβολής τους. Είναι παράξενο πως συνέπεσαν χρονικά αυτά τα δύο διαφημιστικά, ώστε να υπάρχει μια ισορροπία ή αν προτιμάτε ένα «αντίβαρο» του ενός στο άλλο… Το ένα σημερινό, εφήμερο,…

Facebook Rebranding at the Dawn of Metaverse

Facebook Rebranding at the Dawn of Metaverse Facebook rebranded itself as Meta (for “Metaverse”). Is it Mark’s attempt to claim future Internet ownership, or an excuse to replace the aged brand name? There‘s been a lot of noise about Metaverse (the next Internet generation) since FB CEO Mark Zuckerberg decided to communicate Facebook rebranding as…

eCUSTOMER database growth tips

The key to eCUSTOMER database growth Digital Marketing Tools: Smart popups and pretty newsletters All e-commerce success stories, rely on building consistent subscribers’ databases. It is the optimal target group, and the basis for effective Digital Marketing. So, in order to have a considerable number of recipients to address to and inform them about the company’s…

One Last Thing, Tim

One Last Thing, Tim September’s Apple Event, was yet another spectacular show. It reminded me somehow of the “Now you see me” movie. We were once again dazzled by the new products’ enhancements and improved specs. The real magic is how Tim Cook and his team continue to impress us still with less actual innovation…

We offer creative design and marketing services to “Foodstyle” startup company

REBRAND offers creative design and marketing services to “Foodstyle” startup company Committed to creative design and marketing excellence, we are pleased to announce one more startup company designed from the ground up by REBRAND. Company name, logo and website design, business plan and marketing strategy implementation, the works! Today, we present the company’s retail food…

Total Company Rebranding

Total Company Rebranding Case After three decades of successful course in the food industry, VILMA Ltd top management, decided to modernise and further evolve the company. We are particularly proud that VILMA people trusted us at REBRAND to refresh and reposition the company and its products and to be part of this total company transformation milestone.…

The Great Reset

The Great Reset 2020 made us redefine things. First, we appreciated everyday things like a simple walk, a handshake, dinner out. Second, we realized that Businesses can operate differently, in a more disciplined and organized fashion, taking advantage of the technology’s full potential (5G signal, 200Mbps internet speeds). Third, data transfer demand grew exponentially, as the…

Season’s Special Greetings!

Season’s Special Greetings! 2020 was no doubt a tough year. A year we feel particularly relieved to wave goodbye… To get over the difficulties caused by the covid-19, we need all the help and cooperation we can get. Therefore, let’s demonstrate the required togetherness to get through this. We at REBRAND will be there for…